Four ways to stay up-to-date in public relations news

Many places on the web present public relations news. Some of it is great. Some is very dense. Others, regrettably, are behind pay walls. In this post, I will present four ways I make sure to stay up-to-date on the PR industry.

Ragan’s PR Daily News

 

 

 

This website features some very easy to access stories with sharing buttons for Twitter, LinkedIn, and Facebook. Comments are pain-free within each post. For more tips and news of the trade, check out the video tab at the top of the page.

 

PR Newser

 

 

This blog is the PR subset of Mediabistro, which is another great website for media news.  I receive a daily email from Mediabistro and almost always find something interesting about the media industry on a daily basis. I definitely recommend this to any student entering the industry.

 

PR Frame

 

 

This Firefox add-on is perfect for the PR or Advertising practitioner, because everything is accessible right within your browser window. Of course, some of the items aren’t accessible on the websites themselves unless you pay for it, such as using Cision or any other news website locked behind a pay wall. Regardless, when I’m short on news for a certain day, I usually use this to help me find something new.

 

Public Relations Society of America

 

 

 

The PRSA has five different blogs discussing the industry and helping new professionals with tips on entering the industry. It’s a great place to join the conversation and stay updated on PR news.

I hope you’ve found some of these helpful. If you know of any other places, please feel free to leave them in the comments. Thanks!

Freshfully Rad: Top 5 video games of 2010

Plenty of video games have readily consumed by spare time over the year of 2010. Some of these games were fantastic, others little more than a competent distraction. Some were none more than abominations not even worthy of listing in this post.

So, here are my top five games of 2010. Before I delve into the list, I wanted to explain that it was an odd year of gaming as three out of five games were downloadable titles. Perhaps it goes to show the types of games I like, or maybe it shows that you don’t need a multi-million dollar budget in order to make a game that can offer a worthwhile experience. Regardless, I believe these are definitely titles that should be bought for they are games that can offer something few others can this day.

5. Pinball FX2

Pinball FX2 courtesy of gamestyle.com

Best Pinball: Pinball FX2

I’ve been a pinball fan for years and have never found a game that mirrored the physics of a real pinball machine. It appears that this current generation of game consoles has finally found an engine that can come very close to replicating that feel.

The four initial tables released with the purchase of the game had plenty of challenge and depth that could leave a player feeling refreshed as they moved from table to table. All of the older tables from Pinball FX could be imported if previously downloaded or purchased anew with the updated physics engine. The recently introduced Marvel Comics tables added something for comic fans and pinball players alike – superhero pinball!

Whenever a player beats their friends’ score, they can send a customized message to them via Xbox Live to challenge their score (and do a little boasting in the process.)

I thought this game was recognized a little late in game journalism but offers something that few other games can right now. Pinball FX2 can give the real feel of pinball without breaking the bank for a quarter supply.

4. Super Meat Boy

Super Meat Boy image courtesy of Ripten.com

Best Platformer: Super Meat Boy

Few games nowadays remind me of the games I had while growing up. My first game console was a Nintendo Entertainment System, bought for me when I was just seven years old. In those days, it wasn’t hard to find a game that was either completely broken or so solid and challenging that it made you want to bang your head against a wall in frustration. Yet, it was those same frustrating games that made a gamer think to them, “I can do this. I can beat this game. I can overcome this challenge.”

Super Meat Boy does the latter in all the right ways. No other game in the past few years has provided me with such precise control over a little mobile hunk of meat while sadistically throwing numerous instruments of death in the way to finding your girlfriend at the end of each stage.

Plenty of extras offer additional challenge to the game and a greater replay value including collecting all the bandages scattered throughout each world, the punishing dark world levels, the hidden warp zones, and more.

If this game were any less precise in controls or if the timing after dying took any longer to respawn, this game would’ve been seriously hampered. Instead, the two designers who created almost the whole game showed gamers that a skill-sharpening video game could still exist and do it well.

3. Call of Duty: Black Ops

Call of Duty: Black Ops

Best multiplayer: Call of Duty: Black Ops

I placed this game precisely in the middle spot, because I love this game for its multiplayer but feel indifferent about the campaign and the zombie mode. Regardless, I’ve spent over 75 hours playing the multiplayer and have continued to find new ways to survive each map with a positive kill / death ratio.

The contract challenge system encourages me to play different modes I may have passed up were it not for the possible promise of some extra “CoD points” and experience to put in my pocket should I complete the contract.

It’s hard for a student like me to find the time to invest in a video game with a story while burdened with schoolwork, but Black Ops offers just the right amount of time to devote while offering a way out after each round.

2. Limbo

Limbo image courtesy of bigshinyrobot.com

Best immersive experience: Limbo

This game was released during Xbox’s “Summer of Arcade” digital release schedule. It got top scores from many different game journalists and brought about a heated debate over whether a four-hour game was worth $15.

I didn’t play it until the 24-hour game marathon I participated in for charity and boy was I surprised with what was presented. This monochrome side-scrolling game provided the player with zero back story, yet left something to the players imagination as they maneuvered through a bleak world out to get you.

Never have I experienced a game with the atmospheric qualities this game provided. Limbo is like the video game version of a Criterion movie. The ending was fantastic and if I were to choose to go see a 3-D movie at a theater only once or purchase this game that can be replayed for close to the same price, I’d choose the game any day.

1. Mass Effect 2

Mass Effect 2 image courtesy of news.softpedia.com

Best Action-RPG: Mass Effect 2

I had to think long and hard about the number one spot on my list. I needed to enjoy the whole game, take into the account of whether I’d like to replay it over, and if the game would take into account a respect of some of my favorite genres in video gaming.

Bioware’s sequel action-RPG threw much more action into my RPG this time around while offering enough depth in storyline and customization to be able to play over again. Numerous downloadable content has been released over the past year since its release, which I’ve yet to play, but have heard nothing but good reviews from respected journalists. It has been close to exactly a year since I’ve played through Mass Effect 2 and I think it’s about time to head back in to play a renegade version of Shepherd, especially since I just picked up all the DLC on a great deal from Xbox LIVE.

Honorable mentions:

Red Dead Redemption for its entertaining world, hunting and, at times, outlandish story.

Just Cause 2 for its huge, lush landscape to roam around in and the addition of a grappling hook with many uses.

Alan Wake for its interesting use of narrative reminiscent of a Stephen King novel and a Twin Peaks episode. The soundtrack was a great addition between each chapter.

Public relations in Portland: Know their corporate culture

PR is the ultimate hand shake

When one is looking for that special career in public relations, it’s obvious that one should have a degree and a solid portfolio. Some extra things that everyone should bring with them to the interview are confidence and knowledge of the company they’re hoping to be hired to. As a college student on the verge of graduation, (two more terms!), I’ve made it my goal to know the agencies I’d like to be hired to in Portland, Oregon after graduation. So, while it’s great to know about their clients and tools they use, the following are some links to their blogs that highlight work they do and the people behind it. Of course, there are more companies in Portland than these, so if you’d like, please add the links to those in the comment section below.

WAGGENER EDSTROM BLOGS

Waggener Edstrom is a well-known worldwide agency and features eight different blogs at their website from multiple contributors. Most are very easy reads with some great insight in communication.

EDELMAN’S “SPEAK UP”

This web page actually highlights many different blogs, some of which I’m not totally sure are from Edelman employees. Regardless, there is a link to Richard Edelman’s blog as well as an assortment of other employees around the world. A Twitter list on the right shows posts from their various accounts.

LANEPR COMPANY BLOG

This web page features one blog from multiple users. Unfortunately, it doesn’t get updated too often. Still, it’s a great way to get to know what they do as a company culture.

WATERSHED BLOG

This company specializes in food and drink – and does it show! Their blog makes me hungry. It’s a very colorful blog and features posts from multiple users. It’s a great place to learn about what the people in the company are working on and what their interests are.

HARVEST PR BLOG

Harvest PR focuses on agriculture and their blog showcases trips they go on, new employees and interns, and more. It’s unclear how many users post to it, but the posts are pleasant to read. Blog posts are a little infrequent, though.

MAXWELL PR “FREE THINK”

Another blog with a fantastic appearance! Features a fair amount of blog posts month-to-month from 14 different contributors as of the date of this entry. They have a short description of what they write about on their web page that I can’t state any better.